LipoTrue is proud to introduce two more ground-breaking active ingredients at in-cosmetics Global 2025. A peptide designed using artificial intelligence to enhance cellular longevity and a marine ferment that redefines the origin of hyaluronic acid, both are set to revolutionize the skincare industry.

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LipoTrue introduces Cellaigie™, a groundbreaking AI-designed peptide that activates autophagy, the skin’s natural recycling and renewal process. Inspired by cutting-edge biohacking trends like fasting and high-intensity interval training (HIIT), which optimize energy use and cellular efficiency, Cellaigie™ harnesses the same intelligent mechanism to enhance skin longevity. By clearing damaged components within cells, it promotes deep rejuvenation, resulting in smoother, more radiant, and visibly healthier skin.

 

In the same way that fasting and HIIT stimulate cellular resilience and energy efficiency in the body, Cellaigie™ activates autophagy at the skin level, helping cells renew themselves and function optimally. This AI-powered innovation works at the core of skin vitality, delivering a youthful, refreshed appearance backed by the science of longevity.

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LipoTrue Redefines the Future of Hyaluronic Acid with SE(HA)+™: A Breakthrough in Natural Fermentation.

 

In a world where consumers demand innovation, efficacy, and sustainability, LipoTrue introduces Se(HA)+™, an advancement in the origin of hyaluronic acid. This biotech-driven active is a naturally synthesized, enriched HA ferment that unlocks new dimensions in hydration, plumping, and skin resilience.

 

Se(HA)+™ marks a revolutionary shift, leveraging the power of a unique microorganism capable of naturally producing an enriched HA ferment. This innovation creates a HA-like, HA-booster ingredient that mimics and enhances the skin’s own hyaluronic acid network.

 

The result? A fusion of biologically relevant components that provide multi-layered efficacy, delivering deep, long-lasting hydration, improving skin architecture boosting collagen, elastin and fibrillin, and offering a non-invasive, visible plumping effect. Clinical studies show that Se(HA)+™ visibly reduces crow’s feet and nasolabial wrinkles in just 30 minutes, while enhancing lip volume in only 10 minutes, a rapid and needle-free alternative for those seeking immediate results.

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